Inbound Marketing Strategy
Quick: what is your company’s digital marketing strategy? Do you have a plan for how you’ll use e-mail marketing to relate to your customer base? How about that Pay-Per-Click ad campaign? What are you trying to accomplish with it and how does it tie into your customer development process? And what about social media? How are you using those Twitter and Facebook accounts to find new customers and encourage them to buy your products and services?
Dijital Farm believes the single most important thing you can do in your digital marketing efforts is to develop a sound strategy. Why? Because in order to find success in business, you need to have a plan for what you want to accomplish. We’re not talking about one of those locked-in, can’t move or deviate from the schedule for anything kind of plans. Rather, a good strategy of what you want to accomplish, an understanding of the tactics you should use to achieve your business goals and the resources you’ll need to get there.
About the Dijital Strategy Service
The crux of the services Dijital Farm offers is our Dijital Strategy Service. We believe every company needs, at a minimum, a strategy for the digital space that they will use to guide their efforts. When you engage with us to develop your company’s digital marketing strategy, we will:
- Meet with you to assess your current digital marketing strategy and position in the marketplace.
- Review your business objectives to understand the direction you want to pursue with your business
- Develop a draft strategy document and review our recommendations with you
- Finalize the strategy document and present to you for your use
If your company doesn’t have the resources to carry out your newly minted digital marketing strategy, Dijital Farm can help there, too! We bring our network of digital marketing specialists to the table to design/build/implement the projects called for in your digital marketing strategy. Your contact with Dijital Farm will serve as your project manager throughout all work to make sure that it is done on-time and in-budget.