The Dijital Farm Blog

Sustainable Inbound Digital Marketing
Are Phone Calls Killing Your Google Ads Campaigns?

Are Phone Calls Killing Your Google Ads Campaigns?

Advertisers spent more than $200 billion on Google Ads last year. But many didn’t address one of the biggest performance killers for their campaigns: phone call tracking. Here’s how you can close this gaping hole and quickly improve the value of your Google Ads campaigns.

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What is an Agile Marketing Stand-Up?

What is an Agile Marketing Stand-Up?

When I work with marketing teams to help them adopt an agile marketing methodology, I often ask if they are familiar with a few terms that are specific to agile. Terms such as scrum, sprint, marketing backlog and the daily stand-up. I’ve found that many marketers...

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Jon Parks

Jon Parks

CEO, Founder & Lead Dijital Strategist

As the founder of Dijital Farm, Jon Parks builds sustainable inbound digital marketing strategies for B2B companies. Read Jon’s latest thinking on the Dijital Farm blog and contact us to learn how Dijital Farm can help your business.